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Build a Client Experience Worth Talking About: Why Prioritizing People Over Follower Count Matters

In a society that places a high value on digital clout, it’s easy to get caught up in the numbers—follower counts, likes, and views. After all, they’re visible markers of success on social media. But for a business focused on long-term growth, especially in digital marketing, there’s something far more valuable: the client experience.

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5 Tips to Improve Your Social Media Presence: A Guide for Real Estate Professionals and Mortgage Brokers

Many real estate professionals are being ushered into the digital world as having a strong social media presence has become an essential component for business success. Social media platforms are not only a place to showcase properties and services but also a way to connect with potential clients, build trust, and establish a brand identity. Given the saturation in these industries, standing out is more important than ever. Here are five tips to enhance your social media presence and make the most out of your digital efforts.

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